Kruos

COOKIE POLICY

1. Introduction

This Cookie Policy explains how and why we use cookies and similar technologies on our website.
It is designed to comply with the General Data Protection Regulation (GDPR), the ePrivacy Directive, and applicable national laws.

By continuing to use this website after being presented with the cookie banner, you consent to the use of cookies as described in this Policy, unless you opt out or adjust your preferences.

 

 

2. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website.
They are widely used to:

  • Ensure proper website functionality

  • Improve user experience

  • Analyze website performance

  • Provide personalized content

  • Enable shopping cart and checkout processes

Cookies may be set by our website (“first-party cookies”) or by third-party services (“third-party cookies”).

 

 

3. Types of Cookies We Use

We use several categories of cookies, each serving different purposes.

 

3.1 Essential (Necessary) Cookies

 

These cookies are required for the website to function properly.
Without them, key features such as shopping carts, account logins, and secure areas may not work.

Examples:

  • Maintaining session information

  • Enabling checkout and payment

  • Ensuring website security and fraud prevention

Legal basis: Article 6(1)(f) GDPR – legitimate interest

 

3.2 Functional Cookies

 

These cookies enhance the functionality and personalization of the website.

Examples:

  • Saving language preferences

  • Remembering your login status

  • Storing display or layout preferences

Without these cookies, certain features may become less convenient.

Legal basis: Consent (Article 6(1)(a) GDPR)

 

3.3 Analytics & Performance Cookies

 

These cookies help us understand how visitors interact with the website.

Examples:

  • Pages visited

  • Time spent on each page

  • Click patterns

  • Error tracking

  • Browser/device details

We use this information to improve:

  • Website design

  • Navigation

  • Product offerings

  • User experience

Services may include:

  • Google Analytics

  • Other analytics platforms

Legal basis: Consent

 

3.4 Marketing & Advertising Cookies

 

These cookies help deliver personalized ads and track the effectiveness of advertising campaigns.

Examples:

  • Google Ads

  • Meta / Facebook Pixel

  • Remarketing cookies

  • Affiliate tracking

These cookies may collect data such as:

  • Browsing history

  • Interaction with ads

  • User preferences

Legal basis: Consent

 

3.5 Third-Party Cookies

 

Third-party partners may set cookies to provide additional services such as:

  • Payment processing (PayPal, Stripe)

  • Embedded videos (YouTube, Vimeo)

  • Security (reCAPTCHA)

  • Social media integrations

Data collected by third-party cookies is governed by the privacy policies of the respective providers.

 

 

4. Cookie Duration

Cookies may be stored:

  • Session cookies: deleted when you close your browser

  • Persistent cookies: remain on your device until they expire or are deleted

Expiration times vary based on cookie purpose and provider.

 

 

5. Your Consent

We use a cookie banner to obtain user consent where required by GDPR and ePrivacy rules.
You may:

  • Accept all cookies

  • Accept only essential cookies

  • Customize preferences

  • Withdraw consent at any time

Consent is stored and logged for compliance purposes.

 

 

6. How to Manage or Disable Cookies

You can control cookies in several ways:

 

6.1 Through Website Cookie Banner

 

Our cookie management tool allows you to:

  • Enable or disable categories of cookies

  • Review cookie purposes

  • Change preferences at any time

  •  

6.2 Through Your Browser Settings

 

Most web browsers allow you to:

  • Block cookies

  • Delete existing cookies

  • Disable third-party cookies

  • Receive notifications before cookies are placed

However, blocking essential cookies may affect website functionality.

 

6.3 Third-Party Opt-Out Tools

 

Some providers offer opt-out options:

  • Google Analytics Opt-Out Add-on

  • Network Advertising Initiative

  • Digital Advertising Alliance

 

 

7. Legal Basis for Cookie Usage

We process personal data collected via cookies based on:

  • Article 6(1)(a) GDPR – consent (analytics, marketing, functional cookies)

  • Article 6(1)(f) GDPR – legitimate interest (essential cookies necessary for website operation)

We do not set non-essential cookies without user consent.

 

 

8. Embedded Content and External Services

When using embedded third-party elements (e.g., videos, fonts, widgets), these services may place their own cookies.
Such cookies are only loaded:

  • After user consent, or

  • When strictly necessary for functionality.

 

 

9. Changes to This Cookie Policy

We may update this Cookie Policy to reflect changes in legislation, technology, or website practices.
The latest version will always be available on this page.

Continued use of the website after changes implies acceptance of the updated policy.

 

 

 

 

 

 

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